HOW INFLUENCER RELATIONS WORKS
Influencer Logic is an educational consultancy on a mission to create more harmonious relationships between communication professionals and social media influencers.
Find out…
- Why every brand today needs an influencer strategy.
- How we approach the influencer/communicator relationships determines the success of that strategy.
About Shannon Gallagher
Shannon is the founder of Influencer Logic. For 12 years, Shannon worked in public relations and marketing for North American Broadcast Media (ABC/Bell Media/CBC).
In 2019, she graduated from the McMaster-Syracuse University Masters of Communications Management program (MCM). Her capstone How Influencer Relations Works set out a 12 phase model for effective influencer relations.
SERVICES
SEMINARS & KEYNOTES
Professional development catered to your brand
1:1 COACHING
For influencers, business owners, and executives
INFLUENCER STRATEGY
A roadmap for your brand's influencer program
The Latest From the Blog
Who Is an Influencer?
What is influencer logic?
The Talk: Influencer 101
The Influencer Hot Potato
Recent Events
Shannon delivered a riveting talk to our team today, the office was absolutely buzzing when she left! ...
Alexis Hood, Publisher, Nelson
Shannon is a great example of the thought leadership we pride ourselves on at MCM...
Dr. Terry Flynn, Director, MCM
Shannon is a highly engaging presenter and storyteller, backs up her ideas and insights with data …
Martin Waxman, President, Martin Waxman Communications
The entire field of PR will benefit from her work. I’m unbelievably proud of her and I can’t wait to see what bright future her business has…
Dr. Jessica Langer, Professor, Centennial College
