How Has Covid-19 Changed My Business
I am reflecting on the changes Covid-19 has had on my own business. In many ways this new reality is what I had hoped for – flexible, remote, and allows me to scale my business much faster than before…
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Influencer Logic
Regular posts on what matters most in the world of Influencer Marketing
BledCom 2020: 12 Phases of Effective Influencer Relations
BledCom 2020: 12 Phases of Effective Influencer Relations Due to Covid-19 the 27th Annual Communication Research Conference BledCom was held digitally. While I was really looking forward to going t…
New Research Webinar: Working With Influencers In A Pandemic
Are you wondering how influencers could help your business during this pandemic? Then this webinar: “Working With Influencers In A Pandemic” will help.
COVID-19 Baking and Social Media
You could say baking is having a moment right now on social media! Twitter Canada recently released a stat that there was a 71% increase in baking and dessert as a topic of discussion during March 201…
Realstagram
What is #realstagram? And how did it start? #realstagram really hit it’s stride in 2019. And it has some interesting Canadian connections. This is a movement where people show not just t…